The New Cadbury Ad| Case Analysis Based on a Personal Exprience

 

Couple of weeks ago I was exposed to one of Cadbury's TV Cs  in Egypt (Which you can watch in the video bellow) . I liked the Ad once I saw it, but with no idea why. I figured out how brilliant this Ad was, when I want to the Super Market to buy chocolate, and unintentionally the bold purple color of Cadbury attracted me, and I ended up by buying a Cadbury bar. When I am buying chocolate my number one choice was always Galaxy, Cadbury was never on my "Evoked Set" I never bought it before! 

After going home I ate the chocolate, and still I didn't realize what kind of chocolate I bought and why. After eating the chocolate I decided not throw the "Empty Pack" and I kept it beside me without knowing why. Two hours later I had dinner , watched TV, worked and then I found the "Empty Pack" beside me. I asked my self "Why did I keep an empty pack, why didn't I throw it, and why did i buy Cadbury in the first place?". here was when I realized that the Cadbury Ad is brilliant!

 What did Cadbury want to do? Cadbury was advertising for a new promotional contest  suggesting that people have to keep the "Empty Packs" of Cadbury and look at the serial number and monitor the winning numbers in the NP in order to win.

How Could they deliver that to the audience? The Ad was all in purple,  and the constant message throughout the ad was "Ma7desh yermi el 3'olaf" or "Don't Throw the Pack". The atmosphere of the ad was alerting due to their usage of the "Police Siren" & The Huge microphones and the newspaper flashes. It wasn't only that they depended on alerting the audience by repeating the message  but they also portrayed different types of consumers, collecting the empty wraps in a funny and appealing way. That mentioned portrayal , succeeded in two things: 1.  Connected the audience with the different types of consumer that delivered the message, 2. showed the importance of keeping the "Empty Pack" by portraying people who keep the packs in a jewelry case, or hide them in a book, or in a safe.   

Concluding the message, the ad ended by a VO asking the audience to keep the empty pack in order to win I pods, Blackberrys and Mini Coopers. 

Connecting the Ad to real life,  using the purple color through the whole ad was embedded in the back mind of the audience, and that was what attracted me and made me notice Cadbury in the first place and made it part of my "Evoked Set". The fact that I was alerted by not throwing the pack, caused in the unintentional behavior of me keeping the cover without knowing why, and that was what Cadbury wanted to do "Alert the Consumer" 

Message Delivered,  as a consumer I bought Cadbury and I am sure a lot of people did too, and I kept the empty pack. My behavior was exactly what Cadbury was looking for, so Cadbury message is delivered, and in fact now I buy Cadbury every day, and I believe that I will never buy Galaxy again, because I am satisfied with the taste of  the chocolate and the, color of the pack as well! 

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احمد فؤاد نجم (كأنك مافيش) 2010

Romantic Mood

I am not into romantic movies that much, but I feel an urge for needing them these days. Maybe because I am missing out in romance in my life now and maybe because I feel the need to be needed and I am missing on being missed and being taken care of.

Although I feel complete, but there is just this missing part, that doesn't seem to be completed anytime soon. There is a thrill and a shiver I am missing, there is passion that I can't find and there is love that I have and absolutely love but still there is something missing.

Well, that was a bit hard for me to say but I said it, cause I promised my blog I won't keep anything away from it and ii will always be honest. Its sad that I am personify-ing my blog, but it seems that its my only happy place now. My blog understands me, and give me a chance to say and share everything, without getting board or refusing to watch. My blog gives me love that I never experienced!

I feel so weird after writing all of that, anyways I am watching now a movie that I don't really like but for my sudden need for romance I want to watch. I am watching "habibi daaeman" a romantic Egyptian movie. :)

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Change is Possible!

Referring to my last post|.Egyptian Elections 2010: A Message to All Youth;

I wanted to say that change can take place and that it is already taking place. A couple of days ago before the elections, two Egyptian Facebook pages have been closed, Khaled Saeed & Mohamed El-Baradei. Khaled Saeed is an Egyptian young man who used to live in Alexandria, Khaled was victim of the emergency law that has been taken place in Egypt since the 80's after Sadat assassination. Mohamed El-Baradei is a very promising candidate to the next presidential election (that is if the government gave him a chance). Those two pages were closed due to their opposition to the government and its laws, the question is why close them? Because social media is the most powerful medium that government can't control.

I have to say that I was shocked after these two pager were closed, i thought that social media have lost its power, and that it can be controlled like every other medium is controlled and censored, but 1 day and the pages were activated again. It wasn't a smart move from the Facebook team to close the pages in the first place, because most of its Arab World members are from Egypt. Due to members requests, messages and constant complains the pages were activated again. A small window of hope was unlocked, a small window of change took place and a voice have been made.

The Facebook members that complained chose to change and chose to have a voice, and their number outranked the government. Bravo Facebook members!

The following is the message The Facebook team sent to the members:

Egyptian Elections 2010: A Message to All Youth

الشيخ امام عيسى   العيسوى بيه

Its the end of November 2010, and its time for the Parliament election in Egypt. So the parliament is supposed to work hard to, work out the problems of the country and please its people, I doubt that this is the case in any country not specifically in Egypt, but its most common in Egypt. 

The video above, is a song by El-Shai5 Emam Eissa, Lyrics: Ahmed Foaad Negm, both are prominent Egyptian figures. This song was made a long time ago, before people start realize the failures of the parliament and the Egyptian government, but still the failures existed. I believe that the government and the parliament have been always the same, having the same flaws and the same corruption existed. The problem is within us, within the people, back then we had artists who opposed the government, writers, actors, directors, singers, politicians, workers, business men, employees and even students.

The government is proceeding  in its corruption because of us, the elections remain to be unfair because of us, we don't have voice because we chose to shut our mouth and shut our ears .We don't have an identity nor self respect because we chose so, "They can't take our self respect, if we don't give it to them" ~ Ghandi. Its all about us, we chose to be brainwashed we chose to watch the media they are providing us with, we can choose to be better and we can choose to have a voice. 

So, a message to every one who wants to change the country, change yourself first, change your beliefs and your perspectives, change your attitude towards the country, and chose to have a voice; even if it wont be heard at the beginning, I believe that our population is point of strength not weakness, as they convince us it is.Our number is defiantly bigger than their number, Think about it!

  

Inception

In the oxford dictionary inception is defined as the beginning of something, such as an undertaking; an initiation. Others define inception as a date on which something was introduced or started. Basically an inception is a start of something from its origin.  How can inception be related to the human beings, and how can it be related to their thoughts and ideas. Inception is an idea implanted in someone’s head that can probably change his perception towards something and thus their lives.

 Inception is so strong and it spreads like a virus, but yet it starts with a small and simple idea. Inception is simply your subconscious and how it reacts or believes certain things. Inception can come from a song or a word or even a movie or a book that will change the way we see things subconsciously without us knowing we are affected. The article will be divided into two parts, first is how can people possible create inception the second we will discuss how media can change lives, and implant ideas in people subconscious, does media know its doing this, is it agenda setting do they mean to implant inception?

Let me introduce something I would like to call the inceptive method which is the science of planting images and ideas into a subject's brain. The inceptive method consists of three parts, “The inceptor”, “The Inception” and “The Inceptee” Those three parts go through a channel that is called a subliminal channel.

                                            

The inceptor or the initiator is the one that embed the idea; the inception is the process of embedding the idea, while the Inceptee is the receiver of the idea. The subliminal channel is the subconscious mind, which subconsciously process the idea that eventually becomes its reality.

Inception is so deep, u have to get deep into someone subconscious and plant the simplest idea, the key hear is to choose a scenario that suits  the Inceptee and relate to their experience and manipulate their realities. Its not easy to plant ideas cause the subconscious mind will subconsciously activate its defense mechanism and fight the inceptor and that is how we protect our minds. At a point of your life u are somehow trained to protect your self from invaders whether physically, or mentally. Inception is like invasions of the mind, thus we protect our mind by referring to past experience and knowledge about a certain topic. 

If your thoughts are stable enough you won't be scared of being incepted but you will never know that you are, u just know that u are subconsciously facing a different experience that that  was not installed in your mind, thus it doesn’t exist in your frame of reference. Inception plants a simple idea, yet you help the inceptor of knowing what simple idea will affect you, than you become possessed by that idea, thinking about absolutely nothing but the idea you helped embedding in your mind. 

How can one person create inception? Close your eyes and imagine with me your darkest place, a place you fear the most, a place you feel unsafe in. Open your eyes now, probably no one saw this dark place but you, but are you sure of that? What if someone was in your head? What if someone was standing by you when you were closing your eyes, and monitored your frightened facial expressions? If you closed your eyes and imagined the whole experience and the idea of someone watching you crossed your mind, than my friend you have been invaded. This is a simple idea of inception, inception is much deeper than that, if I would create an inception in your head, I have to go deep into your fears and inner thoughts and study them very well so I can know what will affect you. 

Let’s search together for someone in our lives that we blindly trust and that is a credible source of information to us, yet he is so close to our mind and heart. Will you believe anything that person tells you? The answer varies, it depends on the depth of your subconscious mind and the way you see things. Your subconscious mind might believe the idea he was talking about, but you will need your consciousness  for inception to generate. How is that possible?  Inception is created when the idea is implanted in your subconscious mind, that when you wake up it becomes your reality, your consciousness to live with this reality and to act upon it.

In the movie Inception the idea is incepted in a dream, which is the subconscious mind, therefore when you wake up you will think but nothing but the idea incepted. Can this be inverted?  Well sometimes thinking too much of something make u dream of it and then the process happens starting from your real life ending in your dreams, to some people dream is reality. Meaning that they think too much of something, maybe something they fear, but they wont act upon it or believe it, but dreaming it makes it real for them. The dreams sometimes make the idea realistic for the people.  For example you were thinking about death, probably due to something you heard or saw, you keep thinking of that idea so deeply, accordingly you start dreaming of death. Now death is your reality you’re possessed by the idea of dying, that every time you cross the streets you feel that your life will end. The question is where did the idea of death come from? Did it come from a person you talked to, a close person that passed away or maybe a movie, or even a book? That is where the next idea takes place, inception in media!

 

Media inception is so typical and it possibly happen everyday even every second, but how and who is responsible for that inception. During my studies in media I was introduced to a term which is subliminal messages. Subliminal messages are hidden messages inserted in the media that are not supposed to be seen. Subliminal messaging therefore refers to the act of sending messages directly to the subconscious mind. Taking a deeper look, subliminal messages is implemented in the media by the media or the government to deliver a certain message or even sell a certain product to the subconscious mind of their audience. Therefore the audience is subliminally brainwashed. That is exactly what happens in inception; and idea takes place, it has to refer to the Inceptee (audience in the media scenario), using a subliminal channel (TV, Book, Song, Advertising), and voila you have been incepted without your knowledge!

The question is does the government or the media know that they are actually using the Inceptive method, well sadly they do. How will they control people without following the inceptive method, how will they shape society, demolish identities and destruct cultures? This is their only way to do so, and sadly people are victims of this manipulative process.  Let me introduce another theory which is the Agenda setting theory. The agenda-setting theory is the theory that the mass-news media have a large influence on audiences by their choice of what stories to consider newsworthy and how much prominence and space to give them. As mentioned you have a big hand in causing inception by giving your inceptors clues to your personality and thoughts, by deciding what and what not to do. It’s the same in media, according to the agenda setting theory. You let the media tell you what to watch; you set your agenda respectively. Yet you still don’t know you are being possessed and sometimes owned.

Concluding, inception doesn’t have to be evil, the idea itself might be something for the good of the society, or even for your own good. You just have to be careful of who knows the keys to your personality and mind, and why and how will they use them. 

By the way, the movie was great; it was one of the best movies I have ever seen! Great job Nolan, wonderful choice De Caprio.

Goodbye world, till next time

بهيه

شفت رمشك يا بهية قلت أه 
لمحت خصرك علميه قلت الله
لا ألف نظرة من ميت صبية راح تشفي عليلي
ده كفية بس أشوف الضحكه   وإنتي بيتمييلي


و أه و أه على ده زمن ،مالى قلوبنا بي أشد ألم
ألم الخسارة القوية ، خسرتك يا أحلى صبية


يامو العيون السود، يالي رحتك مسك و عود
ارتوىت أنا من ضحكتك، و دبحتي قلبي من غربتك


يا خسرتك يا احلي صبية!


يا شافيف تستاهل ميت اه و اه
يا اخدود احلي من القمر في سماه


و ارجع و اقول يا خسرتك يا بهيه
يالي جمالك يفتن احلي صبيه

An amazing report about sexual harassment!

Today which is the 26 of October 2010, Al Ahram newspaper published a report about sexual harassment in Egypt. I believe that this is not an ordinary report but rather extraordinary. Extraordinary sarcastic and humiliating. The report is published on the third page with a huge picture of veiled girls escorted by a wonderful tag line: " even the veiled girls are being harassed". See the picture for yourself. What are we supposed to say about that and what should our reaction be. I really have nothing to say cuz the picture says it all.
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That's why I love Paulo Coelho

There was once a well-known scholar, who lived in a mountain in the Himalayas. Tired of living with men, he had chosen a simple life and spent most of his time meditating.

His fame, however, was so great that people were willing to walk narrow paths, climb steep hills, swim rivers – to meet the holy man who was believed to be able to resolve any trouble of the human heart.

The wise man said nothing but asked them to sit and wait. Three days passed, and more people arrived. When there was no room for anyone else, he addressed the people who were outside his door.

"Today I will give the answer that everyone wants. But you must promise that, to have your problems solved, you will not tell the new pilgrims that I moved here – so that you can continue to live in the solitude you so much crave. Tell me your problems"

Someone began to speak, but was soon interrupted by others, as everyone knew that this was the last public hearing that the holy man was giving. The wise man let the situation be prolonged a little, until he cried, "Silence! Write your problems down and put the papers in front of me," he said.

When everyone finished, the wise man mixed all the papers in a basket, then said, "Keep this basket moving amongst you. Each of you will take a paper, and read it. You will then choose whether to keep your problems, or take the one given to you."

Each person took a sheet of paper, read it, and was horrified. They concluded that what they had written, however bad it was, was not as serious as what ailed his neighbor. Two hours later, they exchanged papers amongst themselves, and each one had to put their personal problems back into his or her pocket, relieved that their distress was not as hard as they once thought.

Grateful for the lesson, they went down the mountain with the certainty that they were happier than all the others, and – fulfilling the promise made – never let anyone disturb the peace of the holy man.

One always has to know when a stage comes to an end. If we insist on staying longer than the necessary time, we lose the happiness and the meaning of the other stages we have to go through.
Closing cycles, shutting doors, ending chapters – whatever name we give it, what matters is to leave in the past the moments of life that have finished.

Did you lose your job? Has a loving relationship come to an end? Did you leave your parents' house? Gone to live abroad? Has a long-lasting friendship ended all of a sudden? You can spend a long time wondering why this has happened.

You can tell yourself you won't take another step until you find out why certain things that were so important and so solid in your life have turned into dust, just like that. But such an attitude will be awfully stressing for everyone involved: your parents, your husband or wife, your friends, your children, your sister. Everyone is finishing chapters, turning over new leaves, getting on with life, and they will all feel bad seeing you at a standstill.

Things pass, and the best we can do is to let them really go away.

That is why it is so important (however painful it may be!) to destroy souvenirs, move, give lots of things away to orphanages, sell or donate the books you have at home.
Everything in this visible world is a manifestation of the invisible world, of what is going on in our hearts – and getting rid of certain memories also means making some room for other memories to take their place.
Let things go. Release them. Detach yourself from them.

Nobody plays this life with marked cards, so sometimes we win and sometimes we lose. Do not expect anything in return, do not expect your efforts to be appreciated, your genius to be discovered, your love to be understood.
Stop turning on your emotional television to watch the same program over and over again, the one that shows how much you suffered from a certain loss: that is only poisoning you, nothing else.

Nothing is more dangerous than not accepting love relationships that are broken off, work that is promised but there is no starting date, decisions that are always put off waiting for the "ideal moment."

Before a new chapter is begun, the old one has to be finished: tell yourself that what has passed will never come back. Remember that there was a time when you could live without that thing or that person – nothing is irreplaceable, a habit is not a need. This may sound so obvious, it may even be difficult, but it is very important.

Closing cycles. Not because of pride, incapacity or arrogance, but simply because that no longer fits your life.

Shut the door, change the record, clean the house, shake off the dust.

Stop being who you were, and change into who you are.



Paulo Coelho

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In The Jungle!

Instability! How many times a day you feel unstable, unsafe and lost. Instability has its own  definition for everyone, for me instability has to do with the fear of being violated, whether on the streets or from friends or even family members, but if i would have only one definition of instability it will be impossible for me, so I will categorize my insecurities and instabilities.1) Socially: Fear of being alone and being left out. 2) Emotionally: Fear of being alone and unappreciated. 3) Education/Career: Fear of not accomplishing my dreams and fear of failure, fear of being ordinary, just nothing but ordinary. 4) Spiritually: Fear of not being close to God, fear of not being what he wants me to be. 5) Uncatgorized: Fear of not being who I am!

Well I guess every one can have his own categories that define insatiability. To sum it all up , our instabilities are like different groups of animals, some of them are living peacefully with us, and yet they can be annoying and others can possibly eat us. Jungle animals, they are the unbearable creatures that can possibly harm us, but in the jungle there are rules that guard every herd, the rules states that every herd, should stay away from the properties of each herd. No herd is ever allowed to violate the privacy of any other unless they might have major threat on the mentioned herd.

These rules are simple to follow, and they do guard animals, but they will never guard a human, so if a human was stuck in the jungle it will be impossible for him to get out safely, so he has to make up his own rules, his own lifestyle so he can cope with the animals. He wont be unharmed but when he learn how to tame them all the suffering will end. and the old scars will remain, but by time you will also learn how to heal. So, in the jungle you can survive, so that is how you can survive with your instabilities but sometimes just sometimes you might fail, and when you fail, you consult someone, in the jungle world it will be the Lion as he can control every one, but in real life , its the closest animal to you!

The Girl With TheBlue Sweater

It was one of those sunny days and she was sitting on the swing reading as she usually does, the sky was bright and the weather was perfect and nothing could possibly go wrong and nothing what so ever could ruin the peace she was in. The smell of the summer filled her nose and the warmth of the sun touched her soul and all she was surrounded by was green grass and trees, the sound of birds filled up her ears it was like a pure sounds of violins, every thing was simply perfect. "Nothing can ever stop me from being me" She said to her self, while looking at the beautiful world around her. A  beautiful blue butterfly that was prettier then anything she have ever seen in her life, passed by her sight she gazed at it and then smiled, the butterfly crawled down until it gently touched her soft white hands, the girl smiled and had a feeling that she didn't have before, she closed her eyes to keep the beauty of the place she was in photographed in her memory.

Darkness, she saw darkness instead of keeping a memory of this beautiful place while she closed her eyes she saw darkness, she immediately opened her eyes in shock and fear. "How could this be" she thought to her self, she closed her eyes again but more carefully this time, and the darkness was gone. She opened her eyes again and in a relieved voice she said: " It's Probably Hallucinations" and she softly laughed. She continued reading her book, and while she was reading the same beuatiful blue butterfly passed again and touched her soft hands again and the girl was full of joy that such beautiful creature is by her side.

She closed her eyes one more time and again she saw darkness, she opened her eyes in shock and looked at the place around her, and she was still feeling the touch of the butterfly on her fingers, she was lost she didn't know what was wrong she never saw darkness in her imagination she have never even dreamed of darkness. She closed her eyes again to prove to her self that there was nothing wrong, but again she saw darkness, she saw her self lost in a dark forest and trying to find her way out she felt a feeling that she have never felt before, she quickly opened her eyes and looked around her again, and she was still feeling the butterfly soft touch on her fingers. The girl was in astonishment how could she have such a feeling when everything around her was completely perfect, the sun,the trees, the birds, the butterfly...."The butterfly" she said to her self, "It was there the first time I closed my eyes and it was gone when I closed it again, it was there when I closed  my eyes now and..." She stopped talking and looked at the butterfly and she didn't find it, so she decided to close her eyes again, and she did.

No more darkness, she didn't see darkness, she saw light. "It's the butterfly" she said to her self, "it was the reason of the darkness", but why? and how can such a beautiful creature cause so much pain and grief. She stopped for a second and looked at the beautiful world around her, and said  "Beauty doesn't have to be beautiful" , not every thing beautiful we see is really beautiful we might be fooled by appearance, and not everything that shines is real gold. That has to do with people too, not every one who looks beautiful and seems to be kind, caring and giving like this butterfly, really just wants to be next to you and help you, beauty is within the soul, and care is within the heart and takes more then just a second to know that, so at the end we are all fooled by what others are trying to make us believe. The girl closed her eyes one more time and she smiled and saw real beauty, beauty that comes from within and no matter how much we try we will never know what is the real beauty she saw the real beauty the puts a smile on her face,cause at the end every body has his own definition of beauty!

Bits & Pieces

So, I know it has been so long since my last post, it is just that I didn't feel like writing, although  I had so much in mind. I don't know what should I call the state I was in but it was close to a coma! Let's cut it short I am writing this post to talk about many things but what really triggered me to write again is something that have been bothering me in the past 5 days. A series of unwanted dreams or as may I call it a series of unwanted NIGHTMARES. For the 5th day on the row I am having a dream that is killing me, it is almost the same dream but with slight changes from one to another or even sometimes different but having the same meaning!

LONELINESS that is the core idea of my dreams, the fact that I am always alone and that I always have a problem of fitting in, and the fact that I am betrayed and left alone from people that I think they are close to my heart. The feeling of loneliness and worrying doesn't want to leave me alone I a m full of fear and this fear doesn't want to leave me alone. I need to feel safe so I can sleep, but I don't know what can possibly make me feel safe, while every thing around me gives me a feeling of fear and worry. Well Hope it stops soon and I do hope I can find the way back to my pillow again, cause I really miss it.

Another thing that is on my mind heavily these days is the fact that I miss my pen, or my Keyboard :), I just miss writing, Yesterday I was looking at my old poetry and my old articles and I asked myself " Why they hell did I stop writing?"  Writing was who I am and now I stopped knowing who I am, I lost my identity and I lost my soul.

Imagine yourself at a restaurant and you order your favorite mushroom steak, with vegetables and rice on the side *Yummy*, but when the order comes, you are shocked it is still a steak but not your favorite steak, the mushrooms are missing and your favorite garnishes are not there, you think and then say to yourself this is not a complete meal! This exactly how I am feeling; a plate of mushroom steak without mushrooms nor garnishes. I just need lots of things to complete me, these things are within me but maybe I am to scared to let them out or maybe they don't have a chance to get out or maybe I am even too lazy to get them out!

I just want my life to be complete and me writing again is one of the things that will sure add up to my life, I miss my critical eye that triggers me into writing even if I will write lame poetry or meaningless short stories, I know I have the talent and I know I have the passion but maybe I lost the enthusiasm. For me to be able to write again anod retain back my critical eye I have to start reading again like I used to, I have to widen my horizon, I have to be me again, Cause all the good things that makes me the best mushroom steak dish are gone they no longer exist and that is killing me.

A thing that I need to do, is starting listening to more music and new music that will certainly get me back on track again, and I desperately need a camera I need to take photos and learn photography all over again, I want to start seeing life in camera lens again. I need to get busy and most of all I need to have a freakin social life! I need to feel the fun of hanging out with friends at shopping malls going through cloths, I need to have lunch with a dear friend and start talking and laughing till our mouths get dry. I need to have someone I can go out with when I am feeling lonely and bored, and most of all I need someone to talk to!

Well that is it for now!

Yoga For Women!

If you have ever wondered what the most recommended asanas for women are, look no further! The following Yoga set is highly recommended for women to perform. This is part of the technology of Kundalini Yoga based on angles and triangles. It also deals with creating pressure and stretching specific organs of the body.

1. SPINAL FLEX IN ROCK POSE

             
Benefits:
Kundalini Yoga releases tension in the middle and upper back. It also keeps the spinal fluid moving and stimulates the rise of Kundalini energy throughout the spine.
How to do it:
Sit down on the heels of your feet (if you feel pain or have any injuries, you can use a cushion under the ankles or knees). Inhale and bend the spine forward while bringing the shoulder blades back, then exhale and push the spine back. You may keep your eyes either closed or opened. It is possible to mentally chant the mantra SAT (truth) in the inhalation and NAM (name, identity) in the exhalation. Maintain the head at the same level. To end, inhale and pull root lock for a few seconds then exhale.
Breath:
Inhale and exhale through the nose.
Time:
2 to 3 minutes.

2. LIFE NERVE STRETCH

Benefits:
Excellent for stretching the life nerve. This goes from the back of the heels, through the sciatic nerve and throughout the back (lower, middle, and upper back). This continues all the way up to the neck.
How to do it:
Sit on the right heel and keep the left leg extended forward. Bring the chest to the left thigh and hold for 2 or 3 minutes. Repeat the asana with the other leg. This can also be done with the both legs straight forward. 
Breath:
Breathe through the nose.
Time:
Do it 2 or 3 times per side.

3. CAMEL POSE

             
Benefits:
This pose adjusts the reproductive organs.
How to do it:
Get on your knees, squeeze the gluteus, and place the palms of your hands on the back (kidney area) with the fingers pointing up. Next, bring the hips forward and release the head back. You can stay here or you can go to a more advanced position by placing the hands on the heels. Push the hips forward.
Breath:
Breathe through the nose.
Time:
2 to 3 minutes.

4. SHOULDER STAND

Benefits:
This pose stimulates the metabolism (thyroid and parathyroid glands). It also releases pressure on 11 separate organs. Also great for weight loss!
How to do it:
Start by lying on your back. Bring the legs over the head and place the hands on the back for support. Make the straightest line you can between the body and the floor. Do not move the neck by looking around. Gaze at the chest and relax the breath.
Breath:
Breathe long and deep.
Time:
2 to 3 minutes.

5. ARCHER POSE

Benefits:
Thi is an excellent for women. It stretches the front muscles and
opens the hips.
How to do it:
Stand up. Place the right leg forward and bend it so it will be able to support the weight of the body. The left leg is straight back with the heel off the floor. The right arm is extended forward as if preparing to lance an arrow. The hands are in a fist, except for the right thumb, which is out and back. The left arm is bent back with the elbow parallel to the floor. You should feel the stretch across the chest. Hold this position.
Breath:
Breathe long and deep through the nose.
Time:
2 to 3 minutes.

6. BABY POSE

Benefits:
This is a great posture for relaxation. It aids digestion and brings the Kundalini energy from the lower triangle to the upper one.
How to do it:
Sit on your heels and bend forward until you touch the floor with the forehead. The arms should be placed by your sides with the palms facing up. You can also place the arms forward with the palms facing down.
Breath:
Breathe long and deep through the nose.
Time:
1 to 2 minutes.

7. BOW POSE

Benefits:
This pose opens up the rib cage, expands the lungs, and increases oxygen intake. It assists the function of the large and small intestines, the liver, kidneys, and spleen. This is a great position for those who want to straighten out a curved spine.
How to do it:
Lie down on your abdomen. Bend the knees and grab the ankles. Now pretend you are going to straighten the legs, and the torso will automatically rise up. Tilt the head back and bring the legs up. Hold.
Breath:
Breathe long and deep through the nose.
Time:
2 to 3 minutes.

8. LOCUST POSE

Benefits:
Locust Pose builds spinal strength and flexibility, specifically in the middle and upper parts of the spine. It helps conditions like lumbago, rheumatism, and arthritis of the spine. It also relieves menstrual problems such as irregularities, cramps, and backaches. It corrects bad posture and improves the functioning of the liver and spleen.

How to do it:
Lie down on your abdomen. Make a fist with the hands and place them in the groin area. The chin is on the floor. Next raise both legs up and hold.
Breath:
Breathe long and deep through the nose.
Time:
2 to 3 minutes.

9. CAT & COW POSE

             
Benefits:
Cat and Cow pose releases the tension in the lower, middle, and upper back. This is a great exercise to keep the spinal fluid and the Kundalini moving.
How to do it:
Get on your hands and knees. Inhale and arch the spine down with the head looking up. Hold the position. Then exhale and arch the spine up with the chin to the chest and hold the position again.
Breath:
Breathe through the nose.
Time:
2 to 3 minutes.

10. STRETCH POSE

Benefits:
This pose balances all of the Chakras, including the Manipura Chakra. There is an old saying in India which states that until the Manipura Chakra is in balance, a person cannot heal. This position is supposed to be performed daily.
How to do it:
Lie down on the back. Raise the head and the legs up 6 inches (the length of a dollar bill). Hold.
Breath:
Hold the position with *breath of fire.
To learn about the benefits of and how to perform *breath of fire, click here:
Time:
3 minutes.

11. RELAX

Relax on the back for 1 minute.

12. SAT KRIYA

Benefits:
This is one of the most recommended exercises in Kundalini Yoga. It is great for the heart and circulation and is like a pump raising the energy up from the lower Chakras to the upper Chakras.
How to do it:
Sit down on your heels. Bring the arms up and interlace all but the index fingers which should remain straight and pointing up to the sky. Inhale and loudly chant the mantra SAT while pushing the abdomen in, and then chant NAM while releasing the abdomen out. Keep a steady pace. This is done very loudly while vigorously pushing the abdomen all the way in during inhalation.
Breath:
It’s natural by chanting the mantra SAT NAM.
Time:
5 minutes.

13. RELAX

Now relax on the back for 11 minutes or as long as your schedule allows.

Hoku - Perfect Day

Well, I have nothing to say today and I will let this song talk about me. Its called Perfect Day it was at the end of Legally Blond I.

I love this song and I love the lyrics and every thing.

Enjoy ;) :)






Sun's up
A little after twelve
Make breakfast for myself
Leave the work for someone else
People say
They say that it's just a phase
They tell me to act my age,
Well I am

On this perfect day,
Nothing's standing in my way

On this perfect day,
When nothing can go wrong

It's the perfect day,
Tomorrow's gonna come too soon
I could stay, forever as I am

On this perfect day

Sun's down
A little after ten
I pick up all my friends
In my Mercedes-Benz

Wake up
Don't tell me it's just a dream
'Cause when I've had enough
You'll hear me say,
Now don't you try to rain on my

Perfect day,
Nothing's standing in my way

On this perfect day,
Nothing can go wrong

It's the perfect day,
Tomorrow's gonna come too soon
I could stay, forever as I am
On this perfect day

La la la
La la la,
Oh, oh

I'm in the race
But I've already won
(La la la)
And getting there can
Be half the fun
(La la la)
So don't stop me
Till I'm good and done,
Don't you try to rain on my

Perfect day
It's the perfect day

It's the perfect day
Nothing's gonna bring me down
I could stay, forever as I am

On this perfect day
Nothing's standing in my way,

On this perfect day,
Nothing can go wrong

I'm in the race
But I've already won
And getting there can
Be half the fun,
So don't stop me
Till I'm good and done,
Don't you try to rain on my

Perfect, day
On this perfect day
On this perfect day

Untitled!

The cure for boredom is curiosity, There is no cure for curiosity

~Dorothy Parker

Like a child I might be curios and like a lion I might be nervous but most of all I am like a person who seeks perfectionism, I am a woman who likes every thing to be perfect look perfect, although I might not be a perfect women and I dont look perfect, but every thing I do has to be perfect. I have perfect timings, perfect plans, perfect work, perfect projects and most of all a perfect man at least he is perfect for me!

I love surprises and I love being unorgnized and crazy, but still I love plans, I love to make things ready, I love to know what the next step is going to be, or how it is going to happen. My personality have a lot of contradictions and  a lot of question marks. I am sane and yet insane, I am ordinary and yet original, I am organized and yet chaotic, I am lazy and yet very active, I am pessimistic and yet optimistic, I am aggressive and yet tender and most of all I am dependent and yet very very very very independent!


I don't see a problem of being crazy at times but when work starts you get your mind together and start being sane. I don't see a problem of being an ordinary person who does ordinary things but when its time to shine the original creative part of you strikes out. I don't see a problem of being a messy person in your room and papers and yet you manage to have an organized chaos, and when work time comes you tend to be very picky, precise and organized with your work and how it is presented. I don't see a problem of being lazy and out of mood and when its time to have fun and work you turn to this active energetic person that can not and will not be stoppable. I don't see a problem with being an optimistic person who has an pessimistic moments that makes you throw the towel and turn your back on life. I don't see a problem of being an independent strong woman who orders people and stand out in the crowd, and when she comes home and through her self in the arms of her man, she turns to this very weak, dependent woman, that needs to be loved and needs a hug that will make all the pain and hard work throughout her day vanish.

So this is basically my life and this is basically who I am and again who I am is who I want to be and I am so damn proud of who I have become.

N.B: I am Gemini

Just for You!

Tell me, what's the use
Of a twenty-four inch waist
If you don't touch me?
Tell me, what's the use again
Of being on TV every day
If you don't watch me?

This house is full of emptiness
My closet's full of dresses
That I'll never wear
My life is full of people
But you're my only friend
My best friend

Hope it isn't too late
To say "I love you"
Hope it isn't too late to say
That without you this place looks like London
It rains every day
Don't you know it, babe
I'm only half a body
Without your embrace

Let me tell you why
My heart is an unfurnished room
Any suggestions?
Don't have to tell you more than that
'Cause no one knows me like you do
Without exception

This house is full of emptiness
My closet's full of dresses
That I'll never wear
My life is full of people
But you're my only friend
My best friend

Hope it isn't too late
To say "I love you"
I hope it isn't too late to say
That without you this place looks like London
It rains every day
Don't you know it, babe
I'm only half a body
Without your embrace

Hope it isn't too late
To say "I love you"
Hope it isn't too late to say
That without you this place looks like London
It rains every day
Don't you know it, babe
I'm only half a body
Without your embrace

One Fine Day!

Today, give a stranger one of your smiles.  It might be the only sunshine he sees all day.  

~ H. Jackson Brown, Jr.

Today was a goo day in fact, it was a GREAT day!  Everything I planned to do was actually done. I worked out, I cleaned, I ate well, I was reading, I managed my weight and put up control sheets on the wall, and most of all I laughed and sang like no other day, and to end this wonderful day I kept smiling. I figured out that there is no use of crying nor frowning they just make me look ugly ! 

A smile doesnt only help others but I believe it helps you oneself more than anything.

so to everyone, keep smiling and keep your spirit up high IT HELPS!!!

The Adventures of Stick & Sticky! PART I

Ladies and gentlemen let me introduce you to my two new friends, Stick and Sticky. Stick and Sticky are two friends who happened to like each other and then loved each other and then.......

Let's enjoy together the adventures of stick and sticky, and see what great things they are doing, they are so dear to me and they entertain me all the time, hope you like them as much as I do.


The Adventures of Stick & Sticky!  PART I

On a windy day, Sticky went  shopping for new cloths she was so exited, and after she was heading home her phone rang. "Yay, Stick was calling" Sticky said. Stick asked Sticky to go out with him today and she said yes. Sticky rushed home to get ready for her date for the night, but she didn't know what to were cause she didn't know where she was going Sticky didn't tell her.

Sticky picked up sticky at 7:00 PM and he took her to the most Romantic place ever. It was a place that she never saw before. It was a place that was full of trees and flowers and balloons and butterflies. They were the only two in the place its like he had the place ready for her, flowers was on the table music was playing and dinner was ready.

He had her favorite food made for her and her favorite drink as well. After they had dinner they went for a walk in that fantastic place full of trees and flowers. All of the sudden Sticky saw fireworks and Stick suddenly bent and took out a ring from his pocket and asked her if she will marry him. In a complete shock and embarrassment she said yes.

Stick put the ring on her finger and stood up and held Sticky up and twirled with her for full 20 minutes.The day ended with a dance in the middle of the garden on their favorite song and yet a soft kiss had to be the end!

That was the end of Part I, stay tuned for part II


 N.B The drawing is by me

Don't Really Feel Like Writing!

 “I have a huge, active imagination, and I think I'm really scared of being alone; because if I'm left to my own devices, I'll just turn into a madwoman.”   
- Claire Danes 

I don't really feel like writing today, I just feel a little bit bored actually very bored! I don't feel comfortable and I feel confused, and scared, scared but I just don't really know what I am scared of. Maybe I am scared for being happy or even scared of being depressed or scared of being a failure or scared for the sake of being scared.Well I just didn't want today to pass without a post I don't want to loose my momentum as they say! But it's true I am bored I am tired but I am not feeling bad I just feel bored and scared and worried and....ARGHHHH!!! I just need to feel safe I need every thing to go smoothly I need things to go the way I want them and I want them fast. Well it's not that fast rumor has it; IT HAS BEEN A WHOLE YEAR!. So things are not that fast, I just want them to happen fast now, I guess it is about time, I am confused and worried and scared and yet I don't want to cause pressure to anyone and share my feelings about this particular situation with anyone!

Well I guess I just have to wait!

Top Five Country Songs!

I Have a high appreciation to music specially country music. I believe that its  music is very live and the words are so inspiring.  I will leave you with the top five and my favorite Country songs form America Greatest Singers. Enjoy!

#1 The House That Built Me-Marinda Lambert

I know they say you can’t go home again
I just had to come back one last time
Ma’am I know you don’t know me from Adam
But these handprints on the front steps are mine

Up those stairs in that little back bedroom
Is where I did my homework and I learned to play guitar
I bet you didn’t know under that live oak
My favorite dog is buried in the yard
Full Lyrics 

#2 The Man I Want to Be- Chris Young 

God I'm down here on my knees
Cause it's the last place left to fall
Beggin' for another chance
If there's any chance at all
That you might still be listenin'
Lovin' and forgivin' guys like me

I've spent my whole life gettin' it all wrong
And I sure could use your help just from now on
I wanna be a good man
A do like I should man
I wanna be the kind of man the mirror likes to see
I wanna be a strong man
And admit that I was wrong man
God I'm askin’ you to come change me
Into the man I wanna be
  Full lyrics
# 3 Unstoppbel - Rascal Flatts

So, so you made a lot of mistakes
Walked down the road a little sideways
Cracked a brick when you hit the wall
Yeah, you've had a pocket full of regrets
Pull you down faster than a sunset
Hey, it happens to us all

When the cold hard rain just won't quit
And you can't see your way out of it

You find your faith has been lost and shaken
You take back what's been taken
Get on your knees and dig down deep
You can do what you think is impossible
Keep on believing, don't give in
It'll come and make you whole again
Full Lyrics


# 4 She Wont be Lonely Long- Clay Walker 

Somethin bout the way she’s wearing her dress a little tighter
Somethin bout the way she’s starin, she’s lookin to start a fire
Somethin bout the way she’s dancin and drinkin chill patron
If she’s lonely now she won’t be lonely long

Heaven help the fool who did her wrong
It’s too late, too bad, she’s too far gone
He should’ve thought of that before he left her all alone
If she’s lonely now, she won’t be lonely long
Full Lyrics  

# 5 I Still Believe- Danny Gokey  

I've been looking for a light
At the end of this tunnel
I've been searching for a sign
To lead me home

Too many endless nights
Of sorrow
But on the other side of this
I know that my heart will live

I never saw a man that walked on the water
I never met a man that walked on the water
But I still believe

I don't really know what tomorrow will bring
But I'm open to all possibilities
'Cause I still believe
Full Lyrics  

These were the top five songs, and also my favorites, and yet country music have more to offer and a lot more singers that rocked the "country world", Lets not forget the great Reba Maccentrie, Faithless, Luke Bryan and Many more to praise.

Hope you enjoyed ;)

A Message in a Bottle!

 

What is a friend?  A single soul dwelling in two bodies.  ~Aristotle

"A friend is one who believes in you when you have ceased to believe in yourself." 

For all the days I felt lonely, and I found you beside me, for

all the days I felt down, and you were there holding me up high. For all the pain I felt and you healed and for all the good things you found in me. For All the great moments we shared together, for all the silly fights we had, for all the things that made us mad. For all the dreams we shared together and for having you in my life...I am simply grateful. 

You are more then just a person, you are a life, you are more then just a man you are the dearest man. You are my friend, a friend that always cared. It was you when I need a girl to talk to, it was you when I needed a father, it was you when I needed a brother and it was also you when I needed a sister. And for all the things you are; it was you when I needed a lover. 

For you I will do anything, for you I will be anything and for you I will always be there.


This message  is for you, The man that made my life brighter I Love you 

Love of my life, my soulmate
You're my best friend
Part of me like breathing
Now half of me is left
Now you're a song I love to sing
Never thought it'd feel so free
Now I know what's meant to be
And that's okay with me

Hope-Who Am I to Say Lyrics

"Your friend is the man who knows all about you, and still likes you."
- Elbert Hubard  

 

Insomnia!

If you can't sleep, then get up and do something instead of lying there worrying.  It's the worry that gets you, not the lack of
sleep.  ~Dale Carnegie

Deep in the bosom of the gentle night
Is when I search for the light
Pick up my pen and start to write
I struggle, I fight dark forces in the clear moonlight
Without fear
Insomnia
I can't get no sleep

Faithless-Insomnia Lyrics

I Can't sleep, I just can't sleep, I am worried about many things, looking forward for many things and scared about many things. I am worried about my future, worried about the change, worried about failing, worried about not accomplishing my plans, worried about not having fun, worried about love and again worried about love, but must of all I am worried about not having a life.

During these 2 months I wish to do many things and I wish that lots of things will happen, and I am not sure if they will happen or not and I am not sure if I can reach the target through these couple of months or not. I think  think a lot I just can't stop thinking, it is killing me. 

Anyways from the deepest part of my heart I am wishing, and from the deepest part of my soul I am praying!

May God Bless Us!

N.B: I Love You!

Deepest Fears

“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won't feel insecure around you. We are all meant to shine, as children do. We were born to make manifest the glory of God that is within us. It's not just in some of us; it's in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.” 

~ Marianne Williamson

A Return to Love: Reflections on the Principles of 

"A Course in Miracles"

The mega-bestselling spiritual guide in which Marianne Williamson shares her reflections on A Course in Miracles and her insights on the application of love in the search for inner peace.
Williamson reveals how we each can become a miracle worker by accepting God and by the expression of love in our daily lives. Whether psychic pain is in the area of relationships, career, or health, she shows us how love is a potent force, the key to inner peace, and how by practicing love we can make our own lives more fulfilling while creating a more peaceful and loving world for our children.

look Inside The Book 

Noor E Khuda Lyrics & Translation

Ajnabi mod hai,

What strange times are these

Khauf har aur hai,

There’s fear everywhere

Har nazar pe dhuan chha gaya

Everything appears foggy

Pal bhar mein jaane kya kho gaya

In an instant something is lost

Aasman zard hai

The sky is pale

 Aahein bhi sard hai,

Breath is frigid

Tan se saaya juda ho gaya

Shadows are separated from bodies

Pal bhar mein jaane kya kho gaya

In an instant something is lost

Saans ruk si gayi

Breath flows haltingly

Jism chhil sa gaya

Body feels like it’s been skinned

Toote khwabon ke manzar pe

On broken dreams

Tera jahan chal diya

Your world survives

Noor E Khuda Noor E Khuda

Light of God

tu kahan chhupa hai humein yeh bata

Tell us where you’re hiding

Noor E Khuda Noor E Khuda

Light of God

yun naa humse nazarein phira.

Please don’t turn away from us

Noor E Khuda ..

Nazar-e-karam farma hi de

Shower your grace on us

Deen-o-dharam ko jaga hi de

Awaken mercy and goodness

Jalti hui tanhaiyaan

Burning loneliness…..

Roothi hui parchhaiyaan

Angry shadows…..

Kaisi udi yeh hawa

What sort of wind is this blowing

Chhaya yeh kaisa sama

What kind of atmosphere is this

Ruh jam si gai

The soul is frozen

Waqt tham sa gaya

Time stands still

Toote khwabon ke manzar pe

On broken dreams

Tera jahan chal diya

Your world survives

Noor E Khuda Noor E Khuda

Light of God

tu kahan chhupa hai humein yeh bata

Tell us where you’re hiding

Noor E Khuda Noor E Khuda

Light of God

yun naa humse nazarein phira.

Please don’t turn away from us

Noor E Khuda ..

Noor E Khuda ..

Ujde se lamhon ko aas teri,

Desolate moments hope for you

Zakhmi dilon ko hai pyaas teri

Wounded hearts thirst for you

Har dhadkan ko talaash teri,

Every heartbeat searches for you

Tera milta nahi hai pata,

But no one can find you

Khaali aankhein khud se sawaal karein,

Empty eyes ask each other

Aman ki cheekh behaal karein,

Peace screams in agony and pain

Behta lahoo fariyaad karein,

Rivers of blood plead with you

Tera mit ta chala hai nishaan,

Every trace of you is being wiped out

Ruh jam si gai

The soul is frozen

Waqt tham sa gaya

Time stands still

Toote khwabon ke manzar pe

On broken dreams

Tera jahan chal diya

Your world survives

Noor E Khuda Noor E Khuda

Light of God

tu kahan chhupa hai humein yeh bata

Tell us where you’re hiding

Noor E Khuda Noor E Khuda

Light of God

yun naa humse nazarein phira.

Please don’t turn away from us

Noor E Khuda ..

Noor E Khuda ..

Noor E Khuda Noor E Khuda

Light of God

aaj kal tu kahan hai yeh bataa

where are you?

Noor E Khuda Noor E Khuda

Light of God

aaj kal tu kahan hai yeh bataa

where are you?

Noor E Khuda Noor E Khuda

Light of God

Kya yeh sach hai ki tu hum se Khafa

Are you really upset with us?

Noor E Khuda (My Name Is Khan): A new perspective on Life

“The most essential factor is persistence - the determination never to allow your energy or enthusiasm to be dampened by the discouragement that must inevitably come.”

Khan is a man of persistence, A man that overcame all the challenges and all his fears.

He didn't give up on anything:

He didn't give up on education

He didn't give up on family

He didn't give up on change

He didn't give up on goodness

He didn't give up on love

He didn't give up in his religion

and most of all he didn't give up on himself. He went through many things to deliver his message and to show the whole world that he is right he had to show every one that Islam is a pure religion he fought and fought until he reached his goal. This movie has a lot of noble messages a movie that anyone should learn from, and as for me this movie had a high influence on me and yet my persistence will grow no matter the challenges I face, I will keep on going

“When life knocks you down you have two choices- stay down or get up.”


N.B: I Love the Song , Stay Tuned for the lyrics and its translation ;)